At a time when digital is becoming more than essential, creating a website for your company is now a key step in its development. The number one tool in all business development strategies is creating a website.

This digital showcase offers you the notoriety and the visibilite necessary to see your business grow. It supports your credibility in the eyes of your customers and allows you to broaden your field of prospecting in order to ensure better conversion. This transition to digital allows you to increase the conversion rate of your company.

However, one question remains: how much does a website cost in 2022?

When you plan to have a website designed for your business, you want to get a quick estimate of the budget to provide to carry out your project.

You should know that the price of a site is assessed by taking into account multiple factors. It will evolve according to the type of project, its size and above all the desired performance and functionality. This is why web design agencies ask for a precise brief of your project before giving you an estimate.

Through this article, we will help you see more clearly so that you can project yourself into creating your site with a budget in mind.

How much does a website cost in 2022?

The cost of creating a website varies. You have to understand that its price can go from simple to double depending on its complexity and the features you want it to have. For example, an online store will have a higher cost than a showcase site due to the greater number of pages and the online sales functionalities to be implemented.

It is necessary to understand that the workload will make up the price of your site, but also the type of service provider you are considering. A site made using a pre-existing model will not have the same price as a tailor-made site, entirely personalized to your image.

In addition, if you want a professional result including support and a high level of service, you will have to forget the rental of a website. Online site building software such as Wix or Jimbo will not cost you much, but will not offer you high quality services.

What are the factors that impact the price of a site?

Before giving you price estimates, let's take a quick look at the cost factors for creating your website. Some elements can have a significant impact on your quote and give you a significant price difference.

The typology of your project

There are different kinds of websites, each with different operating principles and advantages. The first factor in the price estimate is therefore the choice of the type of website you want to create. You have two main categories: showcase sites on one side and e-commerce on the other.

A showcase site generates a lower cost due to its greater simplicity in terms of functionality. An online sales site will represent a higher cost due to the implementation of the online sales system as well as the number of pages and larger product sheets to be arranged.

Personalization of your site

The price of a website, showcase or e-commerce will change according to the degree of customization desired. The more you want a site in your image, the higher the price range will be. If you want a basic creation, set up from a pre-existing template, then the integration of your site will be at a lower cost.

The search for a particular aestheticism with the production of models following long specifications as well as the draw up a texts on each page, will necessarily impact the pricing of your website.

Also, keep in mind that the adage “time is money” takes on its full meaning in the invoicing of your website. The longer it takes to set up your site, the more its cost will be impacted. Setting up a large number of pages or features such as member spaces, a blog or a booking calendar will incur additional costs.

Optimizing its performance

Having a creative, beautiful and functional site is not enough to hope to be visible on the web. Creating a website, whether it is a showcase or e-commerce, is carried out by following a series of standards and regulations in order to optimize all its performance. Positioning your website so that it is visible in user searches takes extra work. The optimization of natural reference allows you to improve your positioning on search engines and therefore increase traffic to your site.

Improving your site's SEO starts with optimizing its content for search engines. This optimization helps you to be visible and to increase the natural traffic on your site. Referencing, in a few words, is the method of processing and displaying the content of your site, in the form of search results. The display is done as a classification from the most to the least relevant according to the request made on the search engine.

Most online site rental services do not include full SEO optimization, but basic SEO, which will not help you gain a prominent place on the web. It is a paying service, but necessary for the visibility of your site.

Maintenance and hosting of your site

You should know that hosting your site on the web has a cost that you will have to take into consideration. Depending on the quality of the storage, its capacity, and its performance, the price of this subscription may vary. It is necessary to take into consideration the security of your site, its information and its contents, but also the cost which the purchase of your domain name could generate.

On the other hand, a site does not live alone. It needs regular maintenance in order to be updated to stay healthy. The management and maintenance of your site also have a variable monthly or annual cost depending on what is needed to sustain and develop your presence on the web.

The provider you choose

The last factor to take into account is the provider on which you will set your sights to design your site. Many services abound on the web with attractive prices that are not all guarantees of quality. The choice of your service provider must correspond not only to your expectations, but also to your needs. Depending on your budget and the level of quality sought, you will have the choice between:

  • Make your site yourself : be careful, creating a site requires advanced skills such as web design, content writing or web marketing.
  • Hire a freelancer : freelancers are often specialized in a single field. You will therefore have to carry out your project with several service providers to obtain the result you want.
  • Call on a web agency : the cost of realization will be higher, but a team of specialists will be in charge of your project on all its facets.
  • Hire a dedicated in-house team : ideal if your project is only web-based. By recruiting a dedicated team, the cost will be constant, but will allow better responsiveness.

Average price of a website created by Tremplin Numérique

We have seen that the financing of a website is very variable and must take into consideration many factors. To help you establish a budget, we have produced various listings which establish price ranges according to the type of site, its size and the service provider chosen.

What is the price of a showcase site?

Showcase sites generally include less than 20 pages:

  • Home
  • About Us
  • Services
  • Team
  • Missions / Values
  • Blog / News
  • Contact
  • Legal Notice

It is a typology used mainly to present your brand or your company. It is useful for revealing its services and benefits, or giving access to practical information such as your schedules, your means of contact or your location. The cost of this type of website can vary between 100 to 10 euros depending on its complexity and performance.

Average prices of a showcase site:

  • Online creation (monthly rental of the site): from 0 to 100 € / month
  • Freelance (web developer / web designer): from 500 to 3000 €
  • Web agency (full service): from 1000 to 20000 €
  • Our agency Tremplin Numérique : from 1000 €

How much does an e-commerce site cost?

An e-commerce site is used as part of an online sales project for one or more products or services. It requires the implementation of specific functionalities such as:

  • Inventory management and supply
  • Payment security
  • Putting products online and creating sheets
  • Control system automation
  • Personalization of the purchase journey

To create an online sales site, the design budget can vary from 1 to 500 euros depending on the complexity of your project.

Prices for a classic e-commerce site (5 to 10 pages / 5 to 100 products):

  • Online creation (monthly rental of the site): from 30 to 100 € / month
  • Freelancers (web developer / web designer): from 1500 to 5000 €
  • Web agency (full service): from 3000 to 10000 €
  • Our agency: from 4000 €

Prices for a complex e-commerce site (5 to 20 pages / more than 100 products):

  • Online creation (monthly rental of the site): unsuitable
  • Freelancers (web developer / web designer): from 5000 to 20000 €
  • Web agency (full service): from 10000 to 100000 €
  • Our agency: from 10000 €

Keep in mind that every project is different. It is essential to draw up a complete set of specifications, retracing your needs, your objectives and your expectations in order to reduce the price ranges presented. Very often, the creation of a site is tailor-made to guarantee its image and performance.

One of the major challenges for an entrepreneur is to develop his company and see his performance evolve. In France, we have observed a peak in business creation of +27% since September 2020. Faced with this increased competition, it is all the more important to take care of your development strategy to sustain the activity of your business and this is starting through the design of your website.

Our recommendation for a website creation without any limits or constraints

As much to say it right away, the creation of a website should not be taken lightly! Indeed, whether it is navigation which must be done on a computer as well as on a smartphone, or the digital strategy which must reflect the identity of the company, agencies in the world of communication web have to meet sometimes very ambitious challenges. Thus, it is unfortunately not uncommon to see some of them not always mastering all the areas that they must nevertheless work on, such as optimization for the natural referencing of a website, or even training. to a back-office (or administration), without there being any big limits…

On the other hand, if you want to be able to benefit from a website that is not too restrictive for you, there is indeed a solution. The creation of your website without any limits is entirely possible thanks to certain agencies which essentially work on tailor-made solutions, on a case-by-case basis! Whether from CMS like WordPress, or with custom developments, the latter adapt to all situations...

Would you like more information, a quote? Contact us through our Contact form.