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When it comes to designing and developing a new website, small businesses face a choice: hire a web agency or a freelance web developer? This decision can be very difficult to make, especially if you and your company are new to the web development process.

While web development by an agency is a nifty solution for many big companies, small businesses with a tight marketing budget can often get more bang for their buck, not to mention a great product by hiring an outsourcer. independent.

If the company takes the time to thoroughly review its candidate pool before hiring a contractor, working with freelance developers has many benefits.

In this section:

Freelance web developers are more profitable

Let's be realistic ! Web development agencies can be expensive. Although many agencies offer a great product, they also have to deal with a lot of overhead costs, such as employee salaries, benefits, lease of premises, travel allowances, etc.

Freelance web designers and programmers often work from home or a very small office and usually have very little overhead, which allows them to charge prices far below those offered by large web design agencies. web design.

Many freelance designers and programmers have diverse skill sets

There are of course different types of freelancers, and the level of experience of contractors can range from decades of experience to wanting to build their first website. Experienced freelancers, however, are likely to have a diverse background that can include agency experience and knowledge of many different types of platforms.

Freelancers tend to diversify their skills in order to expand their customer base, and a freelancer who has been developing websites for years is likely to have expertise in different code languages and platforms, such as PHP, css, wordpress and e-commerce type websites. This allows their employers to have flexible options for their website development and capabilities.

Contractors often have access to a large network of other freelancers

If a freelance web developer has established themselves as a successful contractor, more than likely they have developed relationships with other contractors whose specialties complement their own. These partnerships allow freelance specialists to extend their capacities to specialties other than their own by involving other members of the freelance team, if necessary.

For example, a developer may specialize in programming, but be able to offer graphic design through one of their partners. So a small business can get a full menu of graphic design, site design, search engine optimization, and web development without having to go through an agency.

Tips for finding a great freelance web developer

For every talented and experienced freelance developer available on the market, there is an equal number of inexperienced and unprofessional contractors. It is however not impossible to tell the difference between these two types of contractors if you know what to look for. First, gather a wide range of candidates from websites like https://www.freelance-informatique.fr from which you can choose and carefully examine their CV.

Don't forget to ask each subcontractor to present their portfolio of completed projects; this is often the best way to find out what their abilities and field of experience really are. Then ask for references and contact each of them. Don't just ask references about their completed projects, but also ask them what they think of the contractor's professionalism, billing, and timely completion of the project.