Google's ideal keyword density

When a user searches for keywords in Google, the engine evaluates the number of times these keywords appear (and how) in your pages.

Google recommends offering your strategic keywords un Keyword Density Index (MDI) less than 7%. But the teams of the Californian search engine recommend above all not to make this criterion an obsession. Google also checks for synonyms for these keywords.

Better rich and interesting content than content made to artificially contain the same keywords.

Google has always been ruthless with cheaters: many of them have been banned from the engine index (blacklist or blacklist). They found themselves confined in the "sandbox" of Google (sandbox)!

Prioritize the quality of content

Tremplin Numérique designs and writes content conforming to MDIs of 2 to 7% on priority keywords and phrases for clients. We always favor the content quality and their impact.

A proper use of keywords in Internet pages would count for more than 15% in Google's ranking algorithm, according to the SEOmoz SEO expert community.

Calculate Keyword Density Index (MDI)

Keyword Density Index (MDI) is the "weight" of the latter in an Internet page. That is, the number of times this keyword appears on the page. This index is also calculated for an entire site.

Suppose the keyword “toothpaste” appears 7 times on a 125-word oral hygiene web page. The calculation of the density index of the keyword “toothpaste” is equal to 7/125. Or 0,056, or about 5,5%. An excellent score.